I Lost $143 to Prove a Point (and I’d Do It Again)

My Million Story

Today, I want to share something small that matters a lot.

I spent $89 twice on newsletter software.
That’s $178 total.

This month, that same newsletter made $35.

If you stop there, it looks like a bad deal.
A loss.
A mistake.

But for me, it’s one of the most important wins I’ve had in a while.

Here’s why.

The Numbers (Plain and Honest)

Money out: $178
Money in: $35

No fancy math needed.

Yes, I’m technically down.

But that $35 did something far more valuable than “covering costs.”

It proved the concept.

Why This $35 Matters More Than $350

This isn’t my first time here.

When I started using PodMatch and recording interviews, I didn’t begin with certainty. I began with a question:

Can this actually make money for me?

The moment I earned my first dollar from podcast interviews, everything changed.

Not because it was a lot.
But because it was real.

That single proof flipped a switch in my brain:

“This works. Now double down.”

That same thing just happened again.

Beyond What the Internet Says

Online advice is loud.

People say:

• “Newsletters don’t make money anymore.”

• “You need a massive list.”

• “Don’t expect earnings early.”

I listened.
Then I tested anyway.

I didn’t just follow what was recommended.
I ran my own experiment.

And the result?

Money showed up.

Not enough yet.
But enough to remove doubt.

The Only Question Left

Once a concept is proven, the strategy becomes simple.

Not easy.
Simple.

Do more of what’s already working.

That’s it.

Grow the brand.
Grow the newsletter.
Increase distribution.
Refine what converts.

The goal now isn’t “Can this work?”
The goal is “How far can this go?”

This Is the Real Lesson

If there’s one thing I want you to take from this, it’s this:

Don’t outsource belief.

It’s not enough to hear:

• “This works.”

• “This doesn’t work.”

If you feel something might work, prove it.

And once it’s proven—even in a small way—
double down without hesitation.

That’s how momentum is built.

This is My Million Story.
One proof at a time.

— Wisdom

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